Prüne - A leading fashion brand in Latin America

Prüne - Prüne - A leading fashion brand in Latin America | SPICE Prüne - Prüne - A leading fashion brand in Latin America | SPICE
Client: Prüne
Type:
We conducted a UX study and developed the interface of their new e-commerce site, focused on improving conversion.

What we did

After an extensive UX study that gave us important insights concerning the habits and likes of the brand’s target, we developed a new e-commerce website with a dashing aesthetic that prioritizes mobile usage and is fast to download, improving overall performance and increasing conversion.  

Prüne - Prüne - A leading fashion brand in Latin America | SPICE
Prüne - Prüne - A leading fashion brand in Latin America | SPICE

We understood what the target expected of a top-level brand’s site.

We gave life to a minimalist, easy-to-navigate platform that conveys the brand’s spirit.

We designed a pleasurable online experience to inspire customers and help them find and buy the product they are looking for.